Unleash the Full Potential of Your Online Presence
Maximize your success in digital marketing through precise web analytics and advanced tracking strategies. Make informed decisions and drive targeted growth.
On The Hunt For Data - Our Server Side Tracking Hits Every Trail
Significant Data Loss
The quality of your data is declining. The actual data differs from the data in your ad accounts and analytics. The customer journey deviates from the attributed one.
Impact of iOS, Ad Blockers and More
iOS14 had significant impacts, but GDPR and the end of third-party cookies will have even greater consequences.
Potential Hazards
'Alternatives' like GTM Server-Side, Hyros, Shopify CAPI, Tracify and similar are potential risks in your operations.
Complaints from Ad Managers
It's not your fault if your ROAS is unsatisfactory and your ad account points to poor data. After all, you're using all available options.
CMP and Tag Management
You use consent modes but are unsure how GTM can be loaded without consent and whether you can track everything afterwards (both are not legal).
GDPR Penalties
Penalties can reach up to 20 million euros or 4% of annual revenue, plus private liability. The risk is too high for forward-thinking companies.
Our CEO
Increase Your Data Quality by Up to 100%
Innovative Solutions for Advertisers
Understanding the Challenges
We understand the challenges that advertisers face.
Technical Expertise
With Bünyamin Alirkilicarslan, our CEO, who has personally invested several hundred thousand euros in online advertising, and our technical expertise, we have created the ideal conditions.
Experience and Awards
Bünyamin has been active in the digital industry for over a decade and was the German Champion at IT Software Solutions for Business in 2017.
Identifying Trends
He recognized the trend of data loss even before iOS14 and helped himself and his clients achieve improved data through proprietary solutions.
Responding to Calls for Help
Shortly after the introduction of iOS14, the calls for help from friends and partners were so loud that he changed his business model and now offers Server Side Tracking beyond his WhatsApp customer base.
Successful Support
He has successfully helped not only himself but also many other companies regain control of their online tracking.
450+
Satisfied Customers
We offer first-class Server Side Tracking services that help our customers optimize their online advertising.
85%
Growth
Our Server Side Tracking has helped increase our customers' growth through improved data quality and accuracy.
550+
Projects
We have successfully completed over 550+ projects, helping to optimize our customers' online advertising and increase their conversions.
Why is ADS-Tracking so great?
ADS-Tracking offers a range of features that help you track your websites more effectively and optimize your data. Here are some of the key benefits you can expect:
Bypassing iOS, AdBlocker and Co.
With Ads-Tracking, you can track users again on iOS, Safari, AdBlock, Firefox, Edge, Opera and other platforms. Your data volume will increase significantly. Remember: Data is the new gold!
Future-proof despite the end of 3rd Party Cookies
From 2024, Chrome, which currently has a market share of about 55%, will also block 3rd party cookies, similar to Firefox and other browsers already do. We support you in the transition to Server Side Tracking so that your tracking continues to work.
Improved Page Speed
Your website no longer needs to load hundreds of tracking scripts. A single tracking script that captures the data and sends it to the first-party server is sufficient. The rest is handled by the server.
Tracking without "Cookie Consent"
With Ads-Tracking, you can track users even when they have not given consent through the CMP – all GDPR-compliant.
Complete Customer Journey
With Ads-Tracking, you can correctly track users from start to finish. They are no longer seen as two or more users just because they come from different platforms, are active on different days, or use tracking blockers.
Clear Tracking Overview
Finally, you have a clear overview of your tracking strategy, without hundreds of different triggers, events, tools and scripts scattered everywhere.
Own Data Collection and Enrichment
Through first-party tracking, you collect and own the data yourself. You can expand it through data enrichment and distribute it in a coordinated manner. It also serves as your data archive for future AI applications, data imports/exports and more.
GDPR-Compliant Tracking
You no longer need to worry about GDPR violations. With future rulings, you can sit back and relax without getting a headache.
Our Strengths
Maximum Security and Performance
Highest Data Security
Server Side Tracking protects your valuable data from manipulation and security risks by processing it directly on your own server. This way you maintain full control over your data and ensure the highest possible security.
More Precise Data Analysis
Thanks to server-side data collection, you receive more accurate and complete information about user behavior. Avoid data loss due to browser restrictions or ad blockers and make informed decisions based on reliable data.
Increased Performance and Speed
With Server Side Tracking, you reduce the load on your users' browsers, which leads to faster loading times and improved performance of your website. This can positively influence both user experience and search engine rankings.
Your Benefits
Full Control Over Your Data
Maximum data security and flexibility for your business
GDPR Compliance
Server Side Tracking enables you to work in compliance with data protection by keeping the data transfer and processing of personal information within the boundaries of your own infrastructure. Protect yourself and your customers from data breaches and legal issues.
Flexibility and Adaptability
Adapt Server Side Tracking to your individual needs and integrate it seamlessly into your existing systems and processes. This flexibility allows you to design your web analytics and marketing strategies more efficiently and effectively.
Independence from Third-Party Providers
With Server Side Tracking, you are not dependent on external tracking providers and can maintain your data sovereignty. Benefit from increased independence and reduce dependence on third parties who may pursue their own interests.